Can Victoria's Secret Revive the Fashion Show Formula?
The Victoria's Secret fashion show returns for the second time after its relaunch, promising to bring back the glitz and glam of its old format.
In a cultural context where fashion is becoming more stripped back and conservative, the lingerie brand's show is attempting to find its place.
It's supposed to be big
The show's return comes after mixed reviews of its previous relaunch, with commentators questioning whether the brand had lost what made it "fun" by moving away from its original format.
Despite internal doubts, the brand is pushing forward with the show, aiming to reclaim its spot in the fashion industry.
- The show returns for the second time after its relaunch
- Promises to bring back the glitz and glam of its old format
- Attempts to find its place in a changing cultural context
Author's summary: Victoria's Secret revives its fashion show with a new approach.