Starbucks issued an apology after its limited-edition Bearista cup sold out almost immediately, causing disappointment and backlash from customers unable to get one.
The 20-ounce glass cup is shaped like a teddy bear wearing a green Starbucks-branded beanie, clutching a small Starbucks cup, with a green-and-white straw sticking out of the bear’s cap.
“Who’s getting a bearista cup on 11/6 lmk,”
a November 4 Instagram post from Starbucks asked, showing the translucent, bear-shaped cup.
The excitement was palpable, but the supply was extremely limited.
The Bearista cups became available starting on November 6, but very few customers managed to purchase one. Many voiced frustration on social media.
“Petition for a re-release of the bear cup,”
commented one fan, while another wrote,
“I think I have a better chance at winning the lottery, then I do obtaining this cute bear cup.”
Several users noted their local Starbucks store received just one or two cups in total, highlighting the scarcity.
The adorable Starbucks Bearista cup sparked widespread excitement and frustration due to its rapid sellout and extremely limited availability, leaving many fans disappointed.