This year's John Lewis Christmas advert features a classic '90s house song, Alison Limerick's 'When Love Lives'.
The ad centres around a father and son's appreciation of the song, with the father being transported back to a raucous dancefloor from his youth after receiving a vinyl copy of the song as a gift.
the British retailer has instead turned to the heyday of rave for its 2025 ad
The advert was debuted on November 4 and is expected to be an emotionally-tinged ad.
Author's summary: John Lewis 2025 ad features a '90s house song.