How to Set Up TikTok Shop for Small Businesses Safely

Setting Up TikTok Shop for Small Businesses Safely

To set up a TikTok Shop safely and protect your small business from scams, consider it as an extension of your business. Ensure your business is ready for visibility and security.

Head to the TikTok Shop Seller Center to get started. Be cautious of links in ads, texts, or DMs that promise to "fast-track" your approval, as they may be scams.

After submitting your application, TikTok typically reviews your shop within a few days. Once approved, you can connect your products to videos and live streams.

TikTok never asks for passwords or verification codes by message, call, or social media.

Be aware that any "TikTok representative" or "TikTok Support" contacting you outside the official platform is likely a scammer.

Author's summary: Safely set up your TikTok Shop to reach millions.

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Bitdefender Bitdefender — 2025-10-29